Sales Mantra CRM Software: Changing the Face of Sales Force

As you are aware, in this competitive world, customer happiness is all that matters. As the saying goes “ If you do not take care of your customer- somebody else will ” The need for constant review of customer complaints/queries and appropriate action taken by the orgnisation cannot be ignored under any circumstances, not only for future growth but for survival itself. . The sales therefore is directly proportional to the customer satisfaction level. Any sales organsisation, whether it is selling products or services, needs a tool through which customer complaints/queries/suggestions/concerns and actions taken thereon are constantly monitored without any loss of time. Some most common challenges faced by the organization(s) about customer satisfaction and complaints/ concerns can be summarized as below: How often are you able to document and use customer feedback to improve your service? Do your customers prefer your competitor’s service for your

Some most common apprehension: Why do I need CRM software? Why do I invest money in software during slowdown? Am I delaying my decisions for something, which is for ultimate good of my business? Is there value for money I am spending? Why should I buy CRM software, when I am already using ERP? Why should I improve the methodology of doing my business? How do I increase my sales, reduce expenses, and increase collections and customer satisfaction, even in slowdown with most negligible cash outflow? I am able to control my business as it is. Why do I need software for same? The business is all about the customer . It is not possible to run a successful business without completely and consistently knowing the customer. frontline SSM is a Customer Relationship Management ( CRM ) tool through which any business can develop a lasting business relationship with his customers